Lauren GoldbergOct 11, 20183 min readContent Marketing - Why it's important for retailers to go all inIn an earlier blog post, I stated that customers are craving convenience and are flocking to retailers who add value to their shopping...
Lauren GoldbergSep 18, 20184 min read6 Benefits of Local Partnerships That Can Make a Difference for RetailersThink about the Friday night HS football game that the community rallies around. Or the annual 5K race through downtown. Or the local...
Lauren GoldbergSep 11, 20182 min readLocal Marketing. It's where retailers win or loseToday’s customers are savvier than ever before. People literally have the world at their fingertips, but consumers want personalized,...
Lauren GoldbergJul 11, 20181 min readTop Local Marketing Strategies to Drive Retail Sales Regardless of the size of the retailer, having a local presence can pay dividends. Online behemoth Amazon, is moving into physical retail...